Pick your industry.
Local SEO advice is mostly the same across industries — but the details (which GBP categories to pick, what schema fits, which review-platform signals matter most) are very different for a restaurant vs. a law firm vs. a plumber. These guides cover the specifics.
Restaurants & cafés
Menu schema, photo strategy, reservations, dietary attributes, Yelp + Google interplay.
Dental clinics
Services list strategy, insurance attributes, pediatric vs general categories, review velocity.
Plumbers & HVAC
Service area businesses, 24/7 attributes, emergency-keyword targeting, license display.
Law firms
Practice-area categories, attorney bio pages, jurisdiction signals, review compliance.
Salons & spas
Service menu pricing, stylist-specific photos, booking integrations, Instagram + GBP loop.
Gyms & fitness
Class schedule signals, photo of facility, trial-offer attributes, reviews from members.
Don't see your industry?
The free scan works for any local business — restaurants, salons, clinics, gyms, lawyers, real estate agents, plumbers, electricians, retail, and beyond. It auto-detects what's relevant for your category.